Fitness Sports


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A Leading Iowa Running Shoe STore Est. 1984

Fitness Sports in Clive was established by Steve and Nancy Bobenhouse in 1984. With a focus on community, Fitness Sports grew to one of the biggest running stores in the Midwest and has been a tradition for families all over Iowa.

In 2016, Jordan & Lindsey Andrews opened up Heartland Soles in Johnston, and shortly after opened a second location in Coralville. Also with a passion for community and customer service, the Bobenhouses and Andrewes became friends. In 2021, the Andrewses purchased the Fitness Sports – Clive location and have rebranded Heartland Soles to match.

Come into any of the three Fitness Sports locations for a personalized experience with one of our highly trained experts or join us for a fun, free group run!

Watch Our Video

Fitting Process

We’ll take you through our specialized step-by-step process to make sure you get the best fit possible.


Check results, times, and dates for cross country races, 5ks, triathlons, and more.


Looking for a new pair of foot or sportswear?  We’ve got everything from shoes to socks and all that’s in-between.

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guaranteed comfort

Custom-tailored shoes for each and every foot.  

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Lasting Performance

High-quality and durable brands, all available online or in one of our stores.

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Excellent Customer service

We are here to provide you excellent customer service from our well trained staff.

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High Quality Product

Built for comfort, built to last, built to help, and most importantly, built for you.